Shifting patterns in the ownership of pro-cycling teams

Comparing companies sponsoring cycling teams at the end of the last century with the shirts being pedalled around France twenty years later shows how the sport is changing. Ultimately the key to sustainability is to concentrate on cycling as a cultural ‘event’ rather than winners. The rise of the US and UK teams has not …

Are Premier league clubs gambling with shirt sponsorship

The recent decision by bookmakers William Hill to close more than 400 shops will reduce revenues to the sport of horse racing by an estimated £50-£60 million. The story is a cautionary tale for several football clubs about the need to plan in advance. The rise and fall of Fixed Odds Betting Terminals The story …

Welcome to My New Sport Blog

It’s amazing how two people can watch the same moment in sport and see two different things. You can guarantee that one person’s penalty was another person’s bad refereeing decision. Or for some it was genius, for others luck. Such differing perceptions can maintain a conversation for ages, and even bring together strangers in a …

Introduce Yourself (Example Post)

This is an example post, originally published as part of Blogging University. Enroll in one of our ten programs, and start your blog right. You’re going to publish a post today. Don’t worry about how your blog looks. Don’t worry if you haven’t given it a name yet, or you’re feeling overwhelmed. Just click the …

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